I was given the task of creating an editorial calendar and graphics for a Facebook group meant for small business owners from underrepresented backgrounds.
I created the graphics through Canva and focused on having a consistent color scheme and simple design.
Creative Allies is known for hosting fan contests and I wanted to create more fan engagement on Instagram. I did that by reviving the company’s “Feature Friday” by reposting artists’ work with permission and winning designs from the company’s past art contests.
Due to my efforts, their Instagram account gained over 1K likes in less than three weeks.
I was in charge of the Twitter account for Sales Allies, a temporary project meant for sales professionals. Under my direction, the account gained over 107K impressions and 14K profile visits in only six months.
I promoted Sales Allies on LinkedIn by using strategic hashtags and having clear CTAs in most posts.